Sbеr is one of the largest banks in Russia, offering various financial services: loans and deposits, mortgages, credit cards and so on. The bank also has a large number of ecosystem products such as grocery and food delivery services, online cinema and many more.
Sbеr is one of the largest banks in Russia, offering various financial services: loans and deposits, mortgages, credit cards and so on. The bank also has a large number of ecosystem products such as grocery and food delivery services, online cinema and many more.
Sbеr is one of the largest banks in Russia, offering various financial services: loans and deposits, mortgages, credit cards and so on. The bank also has a large number of ecosystem products such as grocery and food delivery services, online cinema and many more.
Sbеr is one of the largest banks in Russia, offering various financial services: loans and deposits, mortgages, credit cards and so on. The bank also has a large number of ecosystem products such as grocery and food delivery services, online cinema and many more.
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Team
Team
Team
1 × product designer
1 × product manager
3 × engineers
1 × product designer
1 × product manager
6 × engineers
1 × product designer
1 × product manager
6 × engineers
My role
My role
My role
My role
My role
Product Design
Design System
Prototyping
Framer Development
Research and Strategy
Research and Strategy
Research and Strategy
Research and Strategy
Tools
Tools
Tools
Tools
Tools
Figma
Framer
Figma
Photoshop
Figma
Photoshop
Figma
Photoshop
Figma
Photoshop
Duration
Duration
Duration
8 Months
1 Year
1 Year
Team
Team
Team
1 × product designer
1 × product manager
3 × engineers
1 × product designer
1 × product manager
6 × engineers
1 × product designer
1 × product manager
6 × engineers
My role
My role
My role
Product Design
Product Design
Design System
Design System
Prototyping
Prototyping
Research and Strategy
Research and Strategy
Team
Team
Team
1 × product designer
1 × product manager
6 × engineers
1 × product designer
1 × product manager
6 × engineers
1 × product designer
1 × product manager
6 × engineers
Tools
Tools
Tools
Figma
Photoshop
Figma
Photoshop
Figma
Photoshop
Duration
Duration
Duration
1 Year
1 Year
1 Year
© Eshly and Bella Design 2024
All-in-one app
All-in-one app
All-in-one app
All-in-one app
All-in-one app
All-in-one app
All-in-one app
To many products
To many products
To many products
To many products
To many products
To many products
To many products
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
The aim of the application is to provide bank staff with a full overview of all services to facilitate product sales, while also providing customers with a complete product overview when they visit a branch.
Our goal
Our goal
Our goal
Our goal
Our goal
Our goal
Our goal
All the products look the same
All the products look the same
All the products look the same
All the products look the same
All the products look the same
All the products look the same
All the products look the same
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
When I started working on the application, the company had already developed an MVP version using the same description blocks for different products. My task was to find a new way to present all the products in order to improve sales, while still supporting the existing ones.
New concepts
New concepts
New concepts
New concepts
New concepts
New concepts
New concepts
Lets have templates
Lets have templates
Lets have templates
Lets have templates
Lets have templates
Lets have templates
Lets have templates
Given that the company has over 60 ecosystem products, we needed a new design that would not only increase sales but also be easy to develop and maintain.
I decided to keep our previous approach but expand the variety of blocks available for creating presentations. This enabled us to give each product its own unique style by incorporating relevant images and colours.
Given that the company has over 60 ecosystem products, we needed a new design that would not only increase sales but also be easy to develop and maintain.
I decided to keep our previous approach but expand the variety of blocks available for creating presentations. This enabled us to give each product its own unique style by incorporating relevant images and colours.
Given that the company has over 60 ecosystem products, we needed a new design that would not only increase sales but also be easy to develop and maintain.
I decided to keep our previous approach but expand the variety of blocks available for creating presentations. This enabled us to give each product its own unique style by incorporating relevant images and colours.
Given that the company has over 60 ecosystem products, we needed a new design that would not only increase sales but also be easy to develop and maintain.
I decided to keep our previous approach but expand the variety of blocks available for creating presentations. This enabled us to give each product its own unique style by incorporating relevant images and colours.
Given that the company has over 60 ecosystem products, we needed a new design that would not only increase sales but also be easy to develop and maintain.
I decided to keep our previous approach but expand the variety of blocks available for creating presentations. This enabled us to give each product its own unique style by incorporating relevant images and colours.
Given that the company has over 60 ecosystem products, we needed a new design that would not only increase sales but also be easy to develop and maintain.
I decided to keep our previous approach but expand the variety of blocks available for creating presentations. This enabled us to give each product its own unique style by incorporating relevant images and colours.
Given that the company has over 60 ecosystem products, we needed a new design that would not only increase sales but also be easy to develop and maintain.
I decided to keep our previous approach but expand the variety of blocks available for creating presentations. This enabled us to give each product its own unique style by incorporating relevant images and colours.
Improvements
Improvements
Improvements
Improvements
Improvements
Improvements
Improvements
Calculate it!
Calculate it!
Calculate it!
Calculate it!
Calculate it!
Calculate it!
Calculate it!
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Another impactful change was adding explanation blocks to each product, which helped sales managers describe the products more specifically.
Additionally, by adding calculation blocks to each financial product, we improved user engagement by allowing users to interact with the presentation.
Design system
Design system
Design system
Design system
Design system
Design system
Design system
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Once the final design was approved, I began creating a template kit, turning each presentation block into a component with various additional settings and a documentation for each of them
Final outcomes
Final outcomes
Final outcomes
Final outcomes
Final outcomes
Final outcomes
Final outcomes